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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Unit 8 Final Project

Unit 8 Final Project

Q For this assignment, you will identify an organization and assess its creativity, discovery, and innovation. This is an individual assignment structured to provide you with an opportunity to demonstrate your mastery of the materials studied in this course by applying what you have learned to a specific company or organization of interest to you. See the attached documents for complete instructions and grading rubric. Submit your completed assignment to the above submission link by 11:59 p.m. EST, Thursday of Unit 8.

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Jeff Bezos established Amazon, or more specifically Amazon.com, in July of 2005. He was a Wall Street hedge fund executive at the time. Cadabra was the initial name for Amazon (Gilbert, 2013). However, Bezos' lawyer told him that the connection to magic was a little too cryptic. Amazon.com, Inc. is an American multinational electronic commerce firm headquartered in Seattle, Washington. It is the largest internet store in the world (Gilbert, 2013). Amazon.com began as an online bookshop, but it quickly expanded to include DVDs, VHS tapes, CDs, video and MP3 downloads/streaming, software, video games, electronics, fashion, furniture, food, toys, and jewelry (Gilbert, 2013).