Q Overview As a middle manager, you have already recommended an innovation option (incremental or discontinuous) to the organization from the course scenario. However, one of the organization’s key luxury-market competitors in passenger vehicles recently launched a prototype of a fully autonomous luxury sedan. It has announced that it plans to bring the model to market within the next two years. The organization wants to prepare for the challenge. You have been tasked with creating a report recommending the most suitable process for managing innovation in a changing external environment (for example, a key competitor coming up with a new product). You will also recommend how cross-functional teams can work effectively within the process. Lastly, you will address the concerns of the key stakeholders about introducing innovation management processes in a changing environment. Prompt Based on this scenario, create a process recommendation report. Remember to tailor the information for the target audience, your stakeholders. Your report should include the following points: 1. Identify the most suitable process for managing innovation in a changing external environment. You must consider the following processes and briefly describe all four processes before you offer your recommendation: • Stage-gate • Agile • Lean • Discover-iterate-pivot 2. Explain your rationale for your recommendation. • Describe the advantage of your chosen process over others. • Explain how it can address the changing external environment. 3. Explain recommendations for ensuring cross-functional team effectiveness in the chosen process. • How would you measure team success at each stage of a project? • How would you review and implement changes coming out of success measurements? • How do you know when you are done with the project? 4. Describe your plan for addressing the concerns of your key stakeholders. Select two of the following departments whose directors will be your audience: research and development (R&D), finance, human resources (HR), or marketing. • Identify key stakeholders who will use the report in your organization. • List at least two concerns they may have about processes for managing innovation. • Explain your response to their concerns. Guidelines for Submission Submit a 2- to 3-page Word document with 12-point Times New Roman font, double spacing, and one-inch margins. If references are included, they should be cited in APA format. Consult the Shapiro Library APA Style Guide for more information on citations. Module Five Report Rubric Criteria Exemplary (100%) Proficient (90%) Needs Improvement (70%) Not Evident (0%) Value Process Identification Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner Identifies the most suitable process for managing innovation in a changing external environment Shows progress toward proficiency, but with errors or omissions; areas for improvement may include describing all four processes Does not attempt criterion 25 Rationale for Recommendation Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner Explains rationale for recommendation Shows progress toward proficiency, but with errors or omissions; areas for improvement may include adding a rationale for how the recommendation can address the changing external environment Does not attempt criterion 25 Recommendation on Cross-Functional Team Effectiveness Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner Explains recommendations for ensuring cross-functional team effectiveness in the chosen process Shows progress toward proficiency, but with errors or omissions; areas of improvement may include adding an explanation of how team success would be measured Does not attempt criterion 25 Stakeholder Concerns Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner Describes plan for addressing the concerns of key stakeholders Shows progress toward proficiency, but with errors or omissions; areas of improvement may include describing plan for addressing the concerns of at least two of the listed stakeholders Does not attempt criterion 15 Articulation of Response Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner Clearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purpose Shows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readability Submission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas 10 Total 100%