Q Are you familiar with SodaStream or the concept of home-carbonation beverages? Go online and visit the SodaStream website. (Links to an external site.)Links to an external site. Explore the company’s website to better understand the management philosophy of the company. (Some links you may not typically use on a company’s website, but might be useful, include investor relations, and some of the reports and presentations found there.) Discuss Analyze and assess the following discussion topics in your posting(s): 1. What is the SodaStream “product leadership” strategy? 2. How can SodaStream grow so quickly, not just in the number of stores in which the product is available, but number and variety of products? 3. How does the SodaStream story relate to the competitive strategy concepts presented in the course text?
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