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Chapter 2 Market Survey

Chapter 2 Market Survey

Q 1. The customer is also known as the market. 2. Knowing the age group of your market will help to determine menu prices. 3. Direct competition includes foodservice operations that are similar. 4. If a community has a declining population it is wise not to build a foodservice operation. FILL-INS – Write the answer that best completes the sentence. 1. The most important element in a foodservice operation is the_____. 2. Knowing the____ group of your market will help determine the type and the intensity of background music needed.3. Knowledge of how your market likes to____ aids in determining the type and style of entertainment needed.

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