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– Nelson Mandela

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Alphabet's Google Case Discussion

Alphabet's Google Case Discussion

Q Do you think it is smart strategically for Alphabet as a whole to diversify into so many unrelated product areas beyond Google's specialty of online advertising? Do you think Google can sustain it's competitive advantage in online advertising? Who are Google's main competitors? What and who should Google worry about? What do you think Sundar Pichai should do about these challenges moving forward? You will not be able to see other responses until you make one yourself. Please comment on at least one other person's post.

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Hey Class and Professor I hope you all will be doing well. Yes, I agree that it is smart strategically for Alphabet as a whole to diversify into so many unrelated product areas beyond Google's specialty of online advertising. They have a large percent of market share in the field of advertising thus it is important for maintaining a competitive advantage. Thus there are many threats and challenges that need to handle. The competitors of google includes Facebook, yahoo, Microsoft. All of them are the major competitors of google.