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Q Why should a strategic plan be continuously monitored and updated?

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A strategic plan must always be continuously monitored as well as updated because a strategic plan requires constant revision and editing so that the required changes can be made to adjust to the changing market scenarios or market situation and conditions. Moreover, a strategic plan has to be flexible so that there is room for making changes. Otherwise, if a strategic plan is not flexible then there can be several problems or issues related to making the strategic plan become a medium for achieving the aimed targets and goals.

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