Q Instructions • Write a 1,000-to 1,500-word, double-spaced APA formatted paper focusing on: • The most common type of contractual vertical marketing system is the franchise. Visit the website franchise.org and find one franchise that interests you. Write a paper describing the franchise, the benefits/disadvantages, financial risks, market opportunities in your local area, etc. Include detailed information on overall market opportunities and include facts/figures to support your decision on whether to pursue this franchise or not. • Format your paper consistent with APA guidelines.
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