Q Analyzing Real Business Messages Up to this point, you’ve read a few textbook chapters suggesting that business communication is very important. But, without real world examples, this idea may seem a bit vague. Why do letters matter? Why would anybody bother to devote time and effort to writing a effective (as opposed to a mediocre) memo? In this activity, you’ll have an opportunity to read a few real business documents—some of which have been generally praised in the media and others of which have been broadly criticized. After you’ve read them all, write a response on a single document. Your response might discuss features that you found especially effective or ineffective, that you found surprising (in either good or bad ways), that you would like to emulate in your own writing, or that you would like to avoid. ?