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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Week 4 Forum Discussion

Week 4 Forum Discussion

Q Explain a person's attitude toward visiting Disney World in terms of the tricomponent attitude model.

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Each and every person in the world has some attitude that has been developed in the process of their life journey. Taking these attitudes into account, the consumer behavior can be divided into three category or sections. These three categories are known as Tri-component Attitude Model that is divided into affective, conative or behavioral and cognitive section (Management & Behavior, 2018). Taking this model into term there are various attitudes that we can find in a person who is visiting Disneyland.