Q • From all strategies/theories studied to date in Gass & Seiter and other readings, discuss and provide specific (not vague references) examples of at a minimum of 3 different, distinct tactics/theories (there are multiple possible tactics in the chapters studied thus far representing different theorists) that you will use in developing your final persuasive campaign in your researched area of interest. Previously, you have used and talked about your journal research. Here you want to continue thinking about how you will influence others utilizing theories from the semester semester readings. For example, many times in the media fear is used to get us to start/stop an action - i.e., ads to stop smoking have shown ads with a young person afflicted with throat cancer; double speak is often used to make us think a product has a 'magic' ingredient that scientifically 'proves' a claim made. • Be specific in identifying your theories - unless I see the theories discussed and explained with examples in the development of your persuasive message, your response will not be complete.
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