Q Assignment | Graded Associated Objectives • Prepare an industry analysis Assignment Guidelines For Part 2 of the industry analysis, you will need to reflect on the business idea you selected during Week 4. For your new business, you will need to conduct an industry analysis that includes the following: 1. Market size – How many consumers exist in your potential marketplace? How many competitors? Include charts and figures to support your response here. 2. Market growth – How much growth is expected in the market you have selected? Please include charts and/or graphs to support your response here. 3. Market needs – What is the potential demand for your product or service? Why do consumers need your offering? If there is no current need, how will you create one? 4. Market trends – What are some fads or trends that are occurring in the marketing? Include resources to support your trend analysis. Be sure to refer to this week's video lecture as SWOT is specifically discussed. Also, make sure to discuss the reference concepts taken from the assigned textbook reading and relevant research. The Evans Library Links to an external site.is a good place to search for research sources. You are highly encouraged to use the library to facilitate your success on this assignment. Include at least two scholarly resources with your submission. This type of resource should be peer-reviewed. If you are unsure what this is, please reach out to the librarian Links to an external site.. Parameters • The paper should be two pages in length • The paper should be double-spaced, with 12-point Times New Roman font and one-inch margins • Use APA for citing references and quotations • See the assignment rubric below for more details Assignment due: Sunday at 11:59 p.m. ET Plagiarism You are expected to write primarily in your own voice, using paraphrase, summary, and synthesis techniques when integrating information from class and outside sources. Use an author’s exact words only when the language is especially vivid, unique, or needed for technical accuracy. Failure to do so may result in charges of academic dishonesty. Overusing an author’s exact words, such as including block quotations to meet word counts, may lead your readers to conclude that you lack appropriate comprehension of the subject matter or that you are neither an original thinker nor a skillful writer. Rubric EMG 4005 Week 7 Assignment Rubric EMG 4005 Week 7 Assignment Rubric Criteria Ratings Pts This criterion is linked to a Learning OutcomeMarket Size and Growth Analysis 50 to >40.0 pts Level 5 A market size and growth analysis was presented accurately and comprehensively. 40 to >30.0 pts Level 4 A market size and growth analysis was mostly presented accurately and comprehensively. 30 to >20.0 pts Level 3 A market size and growth analysis was somewhat presented accurately and comprehensively. 20 to >10.0 pts Level 2 A market size and growth analysis was partially presented in an accurate and comprehensive fashion. 10 to >0 pts Level 1 A market size and growth analysis was not performed. 50 pts This criterion is linked to a Learning OutcomeMarket Needs and Trends 50 to >40.0 pts Level 5 A market needs and trends analysis was presented accurately and comprehensively. 40 to >30.0 pts Level 4 A market needs and trends analysis was mostly presented accurately and comprehensively. 30 to >20.0 pts Level 3 A market needs and trends analysis was somewhat presented accurately and comprehensively. 20 to >10.0 pts Level 2 A market needs and trends analysis was partially presented in an accurate and comprehensive fashion. 10 to >0 pts Level 1 A market needs and trends analysis was not performed. 50 pts This criterion is linked to a Learning OutcomeContent 40 to >32.0 pts Level 5 Content is highly relevant and informative; remains on topic. 32 to >24.0 pts Level 4 Content is relevant and informative; may stray slightly off topic one time. 24 to >16.0 pts Level 3 Content is mostly relevant and informative; may stray off topic one or two times. 16 to >8.0 pts Level 2 Content is somewhat relevant and informative; may stray off topic a few times. 8 to >0 pts Level 1 Content is often irrelevant; information may be noticeably incorrect and/or off topic. 40 pts This criterion is linked to a Learning OutcomeTasks 35 to >28.0 pts Level 5 All areas of the assigned tasks are addressed and proficiently completed. 28 to >21.0 pts Level 4 Most or all areas of the assigned tasks are addressed and competently completed. 21 to >14.0 pts Level 3 Some areas of the assigned tasks may be missing or incomplete; completed tasks are fairly well done. 14 to >7.0 pts Level 2 A few areas of the assigned tasks may be missing; completed tasks may need work. 7 to >0 pts Level 1 The assigned tasks may be mostly incomplete or poorly done. 35 pts This criterion is linked to a Learning OutcomeAccuracy 15 to >12.0 pts Level 5 Accuracy is excellent, and close attention to detail is clearly evident in all parts of the assignment. 12 to >9.0 pts Level 4 Most of the assignment is accurate and shows good attention to detail. 9 to >6.0 pts Level 3 Most of the assignment is fairly accurate and shows fair attention to detail. 6 to >3.0 pts Level 2 Several areas of the assignment may be slightly lacking in accuracy and/or attention to detail. 3 to >0 pts Level 1 Most of the assignment is clearly inaccurate and lacks attention to detail. 15 pts This criterion is linked to a Learning OutcomeWriting Mechanics 10 to >8.0 pts Level 5 Writing is clear and concise. Sentence structure and grammar are excellent. Punctuation is used correctly, and there are no spelling errors or APA formatting errors. 8 to >6.0 pts Level 4 Writing is mostly clear and concise. Sentence structure and grammar are strong and mostly correct. There are a few minor errors in grammar, spelling, and APA formatting. 6 to >4.0 pts Level 3 Writing is somewhat clear and concise. Sentence structure and grammar are fairly strong and mostly correct. There are a few minor errors in grammar, spelling, and APA formatting. 4 to >2.0 pts Level 2 Writing lacks clarity and/or conciseness. May have minor problems with sentence structure and some grammatical errors, as well as several minor errors in grammar, spelling, and APA formatting. 2 to >0 pts Level 1 Writing lacks clarity and conciseness. May have several serious problems with sentence structure and grammar. There are numerous major or minor errors in grammar, spelling, and APA formatting. 10 pts Total Points: 200