Student Solution

-->

"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

1 University

1 Course

1 Subject

Download Solution

Related Solution

Week 2 Discussion_16...
Dear Professor and Classmates, I absolutely can't believe some of these stories. As a parent and future educator I'm in disgust that we live in a world where things like this happen often. Thank you...

Week 2 Discussion
Week 2 Discussion

Dear Professor and Classmates, I absolutely can't

Discussion 1_1674801...
Although a price ceiling on gasoline sounds great because everyone enjoys low gas prices, I don't believe that it is a good idea. Looking at a cap on the price of gas for a short period of time seems...

Discussion 1
Discussion 1

Although a price ceiling on gasoline sounds great

Discussion 4_1663674...
In my topic target audience is USA government, Companies involved in medicine, health and medical infrastructure. Vaccine or other medical equipment making companies. In my project I will discuss top...

Discussion 4
Discussion 4

In my topic target audience is USA government, Com

Module 3 Reaction Assignment 2

Module 3 Reaction Assignment

Q Hello Everyone, The final project for this class is for you to select a company for whom you will conduct a social media audit. The material that you are learning during our course will prepare you to successfully complete this assignment. For this assignment, please read and absorb the information contained in the article below. Please chose how you'd like to demonstrate to me your understanding of this information. If you'd like to write a paper, please use a 250-300 word guideline. If you'd like to record a video of yourself presenting your understanding of this information, this works as well. If you would like to dictate your understanding of this information using the voice record of a smart phone and sending me this recording, this works, too. My goal is for you to read, absorb and digest this information and to illustrate to me that you understand it. The communication channel that you use to share your understanding with me is up to you. Please let me know if you have questions. Thank You. Prof. Noonan The Ultimate Guide to Conducting a Social Media Audit

View Related Questions

Solution Preview

View Complete Solution
Keith A. Quesenberry, an associate professor of marketing and author of "Social Media Strategy: Marketing and Advertising in the Consumer Revolution," provided a social media audit template in his book. Keith Quesenberry created a social media auditing tool based on the Five Ws technique, which is utilized in journalism and asks questions such as who, where, what, when, and why (Quesenberry, 2020). Whoever classifies data according to who is speaking whether it is the business, customers, or a rival does so. Where lists material according to the social networking platform and setting. Using the five Ws who, where, what, when, and why he created his template (Quesenberry, 2020). What specifies the post's emotion as positive, negative or neutral along with the sort of material, such as an article, a photo, or a video (Quesenberry, 2020) (Quesenberry, 2020).