This assignment will be graded using the rubric displayed below. Please review this rubric prior to beginning your work. All reflections combined are worth 10% of your final course grade. In the first half of the course, I learned about the ways in which a marketing plan can become effective and can impact an organization and its potential customers in the target market. I also learned about the ways in which the internal infrastructure of the organization can be made stronger and can influence the marketing decisions and other strategies of the organization for future growth and popularity. I learned about the differences between benchmarking, creation of a competitive advantage for an organization, and creation of a comparative advantage for an organization. I also learned about the ways in which innovation can be done to create new products and market and sell them successfully. All these things