Public sectors often maintain their image for the purpose of attracting the best and the brightest employees. It is very required for the forms to maintain their reputation so that others can always have a positive image of the company. In order to attract the best and brightest candidates, the companies often get attached ion the most renowned job portals so that the candidates can access the information regarding the vacancies. Some public sector companies are in favor of using the informal ways to get the best and brightest candidates. They use multiple referrals and recommendations.