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Discussion 3

Discussion 3

Q After viewing the commercials and completing the Gender Video Notes-taking Guide, answer the following questions for this assignment: 1. What differences did you notice between products aimed at boys and those aimed at girls in the commercials you viewed? 2. How do the gender categories seen for the advertised products reflect the gendered divisions of labor described in your readings for this week?

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Toys and games for boys and girls are distinctively separated and divided based on the socially constructed images of boys and girls and what they engage in. while for boys it is louder music, hardy toys like dinosaurs, and color tones like black, blue or metallic, for girls the themes are softer or soothing music, delicate toys like baby dolls and princess, and color tones like pink and violet. For boys, it included video games, dinosaurs, and racing cars and for girls, it was primarily animated Disney princess dolls or sets and baby dolls.