Q 1. Describe as best you can the organizational architecture at Apple, and specifically, its organizational structure, control systems, incentives, product development processes, and culture. 2. What do you think is different about the way Apple is organized compared to most high- tech firms? 3. What is Apple trying to achieve with its current organizational architecture? What are the strengths of this architecture? What are the potential weaknesses? 4. Are there changes that you think Apple should make in its organizational architecture? What are these changes? How might they benefit Apple?
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