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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Assignment Chapter 9_consumer Behaviour

Assignment Chapter 9_consumer Behaviour

Q Please respond to this statement: Culture gives meaning to objects, and activities?

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The term “culture” can be depicted as the manifestation and celebration of the intellectual achievement of the mankind for determining the social behavior of an individual. Culture possesses the immense capabilities to shape and design the cultural norms, rules, guidelines, and procedures for having a suitable and appropriate behavior within a certain situations while being in a particular culture (Du Gay et al. 2013). In this assignment, there will be a detailed discussion the reasons behind the saying “culture gives meaning to object and activities” The concept of the culture varies from one country to the other.